Release Date: September 2011
Size: 0.5 fl oz
Availability: Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA
As you probably know, October is Breast Cancer Awareness Month. This year, OPI will be donating $25,000 to the Susan G. Komen for the Cure. The company is launching Pink of Hearts–a shatter polish in pink–as part of this campaign.
“We are continuing to support Susan G. Komen for the Cure in the hopes of increasing breast cancer awareness, while inspiring and empowering women. The organization’s dedication to this cause is unwavering,” remarks Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “OPI is proud to join with Susan G. Komen for the fifth consecutive year to offer Pink Shatter: Pink of Hearts. By launching our first-ever Pink Shatter coat, we hope this exciting new textured hue will generate lots of awareness for this cause.”