Bobbi’s best-selling and award-winning formula uses new polymer technology to provide superior adhesion to eyelids. It dries down to a matte veil of color that won’t budge, smudge, or crease and can be used as an all-over color or highlighter and layered for extra intensity.
Bobbi Brown’s Long-Wear Cream Shadows are available in 16 shades. Heather is reviewed, below.
These cream shadows come in small glass jars with screw-on lids. I find the lids on this packaging close more tightly than, say, MAC’s Paint Pots, which helps keep the product from drying out.
Although Bobbi Brown describes Heather as a warm mauve, I think a more accurate way to describe it is as a dirty lilac.
You’ll find the formula a bit stiff, which consequently makes application uneven at first. You will need to swipe a few times to get an even finish.
The stiffer formula does mean that the shadow will last longer before creasing, compared to creamier formulas like MAC’s Metal-X shadows. And you can even get away with not setting Heather with a powder because it dries to a semi-matte finish. You can get all-day wear without seeing creasing if you don’t put on too many layers and set with a powder.
Be careful with this color. Because it’s a “dirty” purple (meaning there is an undertone of grey), it can make the eye area look bruised.
Ease of Use: 9/10
Since the formula isn’t creamy, application is a little uneven at first, but is easily smoothed out. You can apply with your fingers or a flat brush. Fluffier brushes won’t be able to pick up the product.
For $24.00, you get 0.12 ounces of product. MAC Paint Pots cost $18.50 and contain 0.17 ounces while Metal-X Cream Shadows cost $20.00 and contain only 0.08 ounces.