Review & Swatches: Iman Luxury Eye Defining Powder in “Bewitched”

Iman Luxury Eye Defining Powder in Bewitched

Availability: Ulta, Sears, Wal-Mart, Target,
Price: $11.00

Company’s Description

Luxury Eye Defining Powder is a versatile new product that combines the precise definition of an eye liner and the silky application of an eye shadow and the pearlescent finish of a shimmer powder.

Iman sells 4 colors in their Luxury Eye Defining Powder line. The color in Bewitched is reviewed, below.

Packaging: 9/10

Luxury Eye Defining Powders come in plastic tubes and have round, sponge-tip applicators. You insert the wand into the tube of shadow and then apply with the sponge tip.

Personally, I think the exterior design looks a bit dated–a characteristic I’ve noticed with much of the Iman line.

Quality: 9.25/10

This shadow is a rich, brown-based gold with copper shimmers. The formula itself is silky-smooth and applies evenly. The staying power is fairly good and will last a around 5 hours with a primer without fading.

Ease of Use: 9.5/10

The sponge applicator is very convenient to use and lets you apply the shadow smoothly and precisely.

Price: 6.5/10

For $11.00 you get 1.8 grams of shadow. MAC pigments cost $20.00 and contain 4.5 grams. So, given the amount you get, you are actually paying more with Iman’s shadow.

Final Grade


Iman Luxury Eye Defining Powder in Bewitched

Iman Luxury Eye Defining Powder Applicator

Iman Luxury Eye Defining Powder in Bewitched Swatch

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2 Responses to Review & Swatches: Iman Luxury Eye Defining Powder in “Bewitched”

  1. Kelly Commerford says:

    I have found these type of eye products rock! I have Sephora’s powder shadows with the same type of applicator and it’s soooo easy to apply.

  2. Lisa B. says:

    I’m intrigued by the the convenient applicator, though I agree the outside packaging looks dated. None of the drugstores near me carry Iman though. I suppose it’s time for an online order! The copper shimmers in the tube make it look lighter in that pic/in the tube than when it’s applied (the swatch makes it look like a warmish-brown with gold shimmers). Very pretty! Would you use it in a tutorial video sometime?

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