Zooey Deschanel was named Rimmel’s brand ambassador in March 2010 and is featured in the above advertisement for Rimmel’s new Lasting Finish Lipsticks.
These lipsticks have been re-formulated to provide 25% more color than other lipsticks. Rimmel also claims that these lipsticks will last for up to 8 hours. The company will add 12 new shades in deluxe packaging to the already existing color line: Indulgence, Pink Blush, Sweetie, Heart Breaker, Heather Shimmer, Asia, Drop of Sherry, One of a Kind, Sugar Plum, Amethyst Shimmer, Starry-Eyed, Tantrum, Alarm, Nude Pink, Coral in Gold, Firecracker, Undressed, Birthday Suit, Fudge Brownie, and Coffee Shimmer.
Lasting Finish Lipsticks
I love Zooey Deschanel — I think she’s adorable! However, it looks like she was Photoshopped way too much on her face in these ads. The lip color is pretty though.
ooh beautiful. love the colors
her lips look very kissable
that means good lipstick
i actually like Rimmel beauty products. 25% more color than other lipsticks and it will last for up to 8 hours? pretty impressing. but i think it’s more like a trick. i guess there is no lipstick that would stay that long or that would stay the same after drinking, eating or etc. so you still need to put lipstick again. and if it does stay i doubt it’s that good for lips. anyway, Zooey looks great, love that color
I can’t wait to get my hands on a few my palms are already sweating from anticipation, I’m so buying the 1st on, 3rd one and last one they’re right up my alley
The lipsticks look gorgeous, but they completely butchered Zooey’s face! That picture looks nothing like her! She’s a natural beauty and it’s a shame, really.
They have a purple lipstick now?! What shade is it? I love Rimmel Lipsticks. They’re super affordable & pigmented. I like the orange, but I think it looks like it has a metallic finish & I’m not fond of that. Maybe if it was matte. The pinks & purple I’m definitely interested in seeing swatches.
I’m not sure which shades are which yet. I’ll have to check out the drugstore and pick them up. I’ll do a review once I get them.
I love Zooey Deschanel. She is so cute. The lipstick looks awesome on her
Wow…those look bright and pigmented! I’ll be skipping them though, I am not really into bright lipcolors, I like MLBB colors (unless your swatches tempt me!).
the orange one looks just in time for spring! and Zooey is perfect for this campaign imho.
She’s stunning.
The color definitely looks bright!
I really wanna try Rimmel lipsticks. I only used their eyeshadows and lip glosses, but I heard a lot of great things about the lipstick too. Maybe I’ll buy one from the new collection
Wow, they look so creamy…love the colors too! cant wait for your swatches!