Availability: NYX Online & Ulta
Neither lipstick nor lip gloss—this is matte lip cream. A new kind of pout paint that goes on silky smooth and sets to a matte finish. Soft Matte Lip Cream is surprisingly durable and, unlike some matte lipstick formulas, also moisturizing.
NYX’s Soft Matte Lip Creams were created to give a matte finish to the lips without drying them out. There are 11 shades total. The shade San Paulo is reviewed, below.
Soft Matte Lip Creams come in plastic tubes in the color matching that of the product. They have doe-foot applicators.
This lip product has a relatively uncommon cream formula that glides onto the skin.
San Paulo is a medium ruby-pink-rose color with good pigmentation. The finish with one coat is virtually opaque and can be built up further with another layer. I wouldn’t say the finish is truly matte because you do get a slight sheen to the lips. But there certainly is no shimmer or glitter in this product.
Initially, it seems like this lip cream will be drying. But the consistency is actually quite silky on the lips and, while it won’t give your lips a lot of moisture, it also doesn’t dry them out like a lot of matte lip products do.
The wear is also longer than most lip products. It isn’t a lip stain but does adhere to the skin more strongly than a gloss or lipstick. You can go a good 4 hours or more before the color and finish starts to fade.
Ease of Use: 9.25/10
These are simple to use. The product glides onto the skin smoothly and the doe-foot is small enough to give you precise application.
For $6.00, you get 0.23 ounces (6.5 grams).