Review & Swatches: Tarte Cheek Stain in “Loving”

Tarte Cheek Stain in Loving

Availability: Sephora, ULTA, Tarte
Price: $30.00

Company’s Description

Tarte Cheek Stain is a water-based gel cheek tint that gives you a natural flush—exactly like someone just pinched your cheeks! This formula is alcohol-free so it won’t dry your skin and it’s also oil-free so it won’t clog your pores. Plus, it contains Skinvigorating™ ingredients like a T5 Super Fruit Complex™—pure water to help skin retain moisture, and mineral-derived pigments known for their soothing and softening properties.

Loving is the newest addition to Tarte’s famous Cheek Stain line. This new color is described as a pinkish coral.

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Packaging: 8.75/10

Tarte’s Cheek Stains come in cylindrical, plastic tubes that have twist-off caps. The product can be pushed up by pressing on the base of the tube. The tube is a bit bulky, and given that the product only occupies about 1/3 of the packaging, Tarte could certainly make this packaging more sleek.

Quality: 9/10

Loving is a deep, almost-brick rose color with a ton of small gold shimmer particles (Tarte’s color description is off, in my opinion). When I first swatched Loving, I wasn’t at all impressed with the color. But once I wore it on my cheeks, I loved it. It gives a very natural and slightly deep flush to the cheeks and a great, finely-milled dose of shimmer.

This is a gel/cream product that has a bit of tackiness to it. Though the product looks like it might be oily when you look at it in the tube, it doesn’t produce an unflattering shine on the skin.

The color wore well throughout the day, fading just slightly after about 6 hours of wear.

My criticism of this blush is the berry scent that’s been added to it. It’s such a big pet-peeve of mine when companies add fragrance to a cosmetic product, especially one that goes on your face. Fragrances irritate the skin. And why would I want my cheeks to smell like fake berries?!

Ease of Use: 8.75/10

The slight tackiness in the formula means you will need to use a bit more pressure to blend out this product than with some other cream blushes. If you are wearing this blush with a liquid foundation, apply Loving after your foundation is on. If you are using a powder foundation, apply the blush first. If your powder foundation has more than light coverage, apply the blush more strongly than you normally would since the foundation will tone-down the color.

Price: 9.5/10

For $30.00 you get 1 ounce of product. Josie Maran’s Argan Color Sticks cost $22.00 but contain about half the product. Clinique’s Blushwear Cream Sticks cost $21.00 and contain 0.21 ounces. Even though $30.00 is on the high side of price-points, you get more product for your money with Tarte Cheek Stains.

Final Grade

Tarte Cheek Stain in Loving

Tarte Cheek Stain in Loving

Tarte Cheek Stain in Loving

Tarte Cheek Stain in Loving

Tarte Cheek Stain in Loving Swatch

Tarte Cheek Stain in Loving Swatch

Tarte Cheek Stain in Loving Swatch


Propylene Glycol, Aqua, Nonyl Nonoxynol-150, Glycerin, Sodium Stearate, Laureth-23, Lycium Barbarum Fruit Extract, Vitis Vinifera (Grape) Seed Oil, Euterpe Oleracea Fruit Extract, Malpighia Punicifolia (Acerola) Fruit Extract, Punica Granatum Extract, Passiflora Incarnata Fruit Extract, PVP, Parfum/Fragrance (Natural). (+/-): Mica, Bismuth Oxychloride (CI 77163), Titanium Dioxide (CI 77891), Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499),Carmine (CI 75470), Red 33 (CI 17200), Red 40 (CI 16035), Yellow 5 (CI 19140, Blue 1 (CI 42090)

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One Response to Review & Swatches: Tarte Cheek Stain in “Loving”

  1. Lisa B. says:

    You’re right, that description seems off.

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