Urban Decay Oz Palettes


Release Date: January 25, 2013 / Now on Urban Decay
Availability: ULTA, Sephora

Company’s Description

Urban Decay launches two insanely gorgeous limited-edition palettes that tie in with the live-action film release of Disney’s Oz The Great and Powerful, in theaters March 8, 2013. The film precedes L. Frank Baum’s beloved book “The Wonderful Wizard of Oz” and tells the backstory of the wizard and the witches. Inspired by the movie’s enduring theme of good witch vs. bad witch (and the good witch/bad witch dichotomy in all of us), we created two collectible palettes loaded with beautiful, never-before-seen shades you’ll want to own. The Glinda Palette and The Theodora Palette will enable fans to recreate makeup looks from the film step by step. We spent HOURS obsessively staring at images from the film (and not just the ones featuring its hot male lead, James Franco) to carefully craft the perfect mix of shades for these palettes. Get Michelle Williams’ ethereal, spellbinding look from Oz The Great and Powerful with The Glinda Palette or copy Mila Kunis’ captivating, edgy onscreen look with The Theodora Palette.

Each palette comes in a sleek tin adorned with gorgeous Oz The Great and Powerful-inspired artwork, with “Urban Decay” and the name of the film in foil lettering. The Glinda Palette features a dreamy, celestial design awash in a sheer backdrop of pink, gold and peach, while The Theodora Palette features a moody, colorful skyscape flanked by Rorschach-like patterns. Both versions incorporate our Build Your Own Palette format for total versatility. When you finish the original shades (or whenever you get the urge to experiment), just pop them out and pop your favorite UD shadows into the cool collectible tin.

Both palettes have six pans and EIGHT ALL-NEW and exclusive Eyeshadows. Confused? We’ve included two “duo-shades” in each palette that are split in half, with a different color on each side of the pan. Of course, every shade features our Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power and blendability.

The Glinda Palette ($49.00) (Limited Edition)

  • Tornado: Vibrant deep purple shimmer
  • Aura: Iridescent white with blue shift/Iridescent white with red shift
  • Magic: Pinkish purple with a golden shimmer
  • Illusion: Pale peach satin
  • Oz: Gold with gold glitter/Silver with silver glitter
  • South: Warm pale gray shimmer with silver micro-glitter
  • Glinda Super Saturated High Gloss Lip Color Light sheer nude
  • Rockstar 24/7 Glide-on Eye Pencil Deep eggplant (Travel-sized)

The Theodora Palette ($49.00) (Limited Edition)

  • Broken: Pale cream satin
  • Beware: Warm brown matte
  • Bewitch: Dark charcoal brown satin
  • West: Deep metallic brown shimmer
  • Spell: Black satin with green and gold shimmer/Gold metallic with tonal glitter
  • Jealous: Pale green pearl/Dark green pearl
  • Theodora Super Saturated High Gloss Lip Color Bright red cream
  • Zero 24/7 Glide On Eye Pencil Black (Travel-sized)







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2 Responses to Urban Decay Oz Palettes

  1. Lauren says:

    I have been dying to get these ever since UD hinted at them!

  2. ProperIntro says:

    I prefer the theodora palette but either way these are too expensive for me. Even though they are full shadows, I rather have the vice palette because there is more variety.

    It is nice that the palette come with the lip gloss and the eye pencil though

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