Category Archives: Features

Link Love: Bigger Eyes with Rae Morris

Rae Morris is one of the best-known Australian makeup artists and, in my opinion, has some of the most educational videos and best tips out there.

In this video, she shows us how to elongate small eyes and make them look bigger and more lifted. Continue reading

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POTW: Shades of Beauty Vol. 1

Beauty comes in many shades. Continue reading

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Link Love: 5 Ways to Get Out of Your Color Rut

At the beginning of this month, I posted a link about We Heart This’ post explaining Color Theory. Beautylish has applied the fundamentals of color theory to help you spruce up your look. Check out the article and colorful guide, here! Continue reading

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1,000 Facebook Followers!

Allura now has 1,000 followers on Facebook! I am amazed at how fast this site has grown, having started out only a little over 1 year ago.

Thank you so much to everyone who reads and supports this blog. I appreciate you more than you know. Continue reading

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POTW: Fancy Lips

Lips seem to be getting more attention lately. I’ve seen the emergence of ombre lips, duo-toned lip products, and temporary lip tattoos.

Keep reading for photos of more creative lip makeup. And let us know what lip trend you’re fancying in the comments, below! Continue reading

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Link Love: 10 Scandalous Beauty Product Names

Time for something more lighthearted. We’re probably all familiar with the highly suggestive names that brands like NARS, Urban Decay, and even MAC use for their products. When doing reviews for theBalm’s Shady Lady palettes, I also noticed the not-so-subtle sexual references in the names those eye shadows were given. Continue reading

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POTW: Glow-in-the-Dark Makeup

Glow-in-the-dark makeup doesn’t seem to be a prevalent trend, which is understandable, since you can only perceive it in darkness. But when it is featured, it certainly makes a statement. Remember the last scene in Nicki Minaj’s Super Bass music video, where the girls sport UV makeup? Ke$ha also used glow-in-the-dark makeup for one of her music videos.

Make Up For Ever is the only major makeup brand I know of that sells UV makeup–Fluo Night pigments. Let us know if you’ve ever tried them or another brand’s UV makeup! Continue reading

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Menu Condensing

The menu was becoming lengthy, so I’ve condensed it a little and placed several brands into the “Miscellaneous” category, which you will now see at the top of the menu. These were mostly brands less extensively covered on the blog. I’ve also created a “Fragrances” category in anticipation of doing more perfume-related reviews. In the future, I may also condense some brands into a “Bath & Body” category.

You can still search any brand or product you like in the search box.

If you have any comments or suggestions–for the menu or the site in general–feel free to leave a comment or send an email! Continue reading

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Link Love: Color Theory Explained

We Heart This gives a thorough, easy-to-digest explanation of what Color Theory is and how it applies to makeup. Check out Part 1, Part 2, and Part 3! Continue reading

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Illamasqua’s Sophie-I Technique

Just in time for Valentine’s Day, Illamasqua’s Sophie-I Technique puts a little spin on a smoky eye. Continue reading

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