The trade show is a lot of fun: there are seminars from experienced speakers in the industry, a student competition that exhibits amazing makeup work, and (most peoples’ favorite part) tons of makeup booths where you can purchase items at a discount. There is always a large turn-out, so you get to mingle with others who love makeup.
But it can also be stressful managing the schedule of seminars, navigating which of the dozens of booths to go to, and being crammed in between 100 other people who want to buy the same lipstick you do! So here are 5 tips I’d like to share for keeping your IMATS experience positive and minimally stressful. Continue reading →
