Category Archives: Site

Review & Swatches: Etude House Dear Darling Tint in No. 2 “Real Red”

Etude House is a Korean makeup brand. This review is for its Dear Darling Tint, which comes in three (3) shades. The shade tested and shown in this review is No. 2 Real Red. Continue reading

Posted in A, Brands, Etude House, Features, Giveaways, Globetrotting, Grades, International Brands, Korres, Reviews, Site, Swatches, Techniques | Tagged , , , , , , , , , , , , | Leave a comment

Globetrotting: International Makeup Brands

Here is the beginning of a new series that features international makeup brands. I’ll start with the brands I tried out from Germany, but I’m hoping to expand to other countries, too.

If there is a particular international brand you’re interested in seeing, let me know in the comments, below. I know a lot of you would like to see Asian brands, but feel free to request anything you want. I’m not promising I’ll be able to get my hands on them, but I’ll try! Continue reading

Posted in Brands, Features, Globetrotting, International Brands, Site | Tagged , , , , , , | 10 Comments

People’s Poll: Blog Sale?

I’d like to condense my makeup collection and have been contemplating a blog sale for several months now. I would be offering new/unused items, items that have only been swatched, and lightly-used products. Would you be interested in a blog sale? Continue reading

Posted in Misc., Site | Tagged , , , , | 9 Comments

1,000 Facebook Followers!

Allura now has 1,000 followers on Facebook! I am amazed at how fast this site has grown, having started out only a little over 1 year ago.

Thank you so much to everyone who reads and supports this blog. I appreciate you more than you know. Continue reading

Posted in Site | Tagged , , , , , | 3 Comments

Menu Condensing

The menu was becoming lengthy, so I’ve condensed it a little and placed several brands into the “Miscellaneous” category, which you will now see at the top of the menu. These were mostly brands less extensively covered on the blog. I’ve also created a “Fragrances” category in anticipation of doing more perfume-related reviews. In the future, I may also condense some brands into a “Bath & Body” category.

You can still search any brand or product you like in the search box.

If you have any comments or suggestions–for the menu or the site in general–feel free to leave a comment or send an email! Continue reading

Posted in Site | Tagged , | 1 Comment

Valentine’s Day Series 2012: Taking Requests!

I’m planning on doing a Valentine’s Day Series this year, consisting of several looks. I’d like to do video tutorials for them, but I need your input!

Please leave any requests or ideas for different kinds of Valentine’s Day looks in the comments below. You just might see your look posted on this blog and on a YouTube video! Continue reading

Posted in Site, Tutorials, Videos | Tagged , , , , | 3 Comments

The Best Policy

But the policy for this blog has always been to convey both the good and bad about products. It’s more important to maintain readers’ trust and to not give them a false impression of a product than it is to make a company happy. If a product is bad, I will tell you. If a product doesn’t live up to its company’s claims, I will tell you. If a product goes above and beyond, I will tell you. Continue reading

Posted in Apothia, Brands, Fragrance Brands, Reviews, Site | Tagged , , , , | 8 Comments

Holy Grail / Epic Fail – 2011 Products in Review

During Allura’s first year on the web, I had the privilege of testing and sharing many beauty products. 2011 was filled with both great and disappointing products, though I am happy to report that the year was filled with many more good than bad items.

Here is a snapshot of the products reviewed in 2011. Below are the top and bottom 5 by rating. Continue reading

Posted in Misc., Reviews, Site | Tagged , , , , , , , , , | 5 Comments

Search Reviews by Grade

If you take a look at the menu at the top of your screen, you’ll see that a “Grades” category has been aded. You will now be able to search all the reviews on this site by the grade a product received. So, if you want to see all of Allura’s A-list products, you can hover over the Grades tab, which will bring a drop-down list of grades. When you select a grade, you will be taken to a list of all the products with an A-rating. Continue reading

Posted in Grades, Site | Tagged , , , , , , , | 1 Comment

Giveaway Reminders

The giveaway for Urban Decay’s Book of Shadows IV ended yesterday. I will announce the winner as soon as they respond.

Make sure to enter the remaining Twitter and blog giveaways before they end! There are lots of MAC items up for grabs. Continue reading

Posted in Giveaways, Site | Tagged , , , , | Leave a comment